Privacy policy
Privacy and data protection
§ 1 General
Your data (e.g., title, name, address, e-mail address, telephone number, bank details, credit card number) will only be processed by us by the provisions of German data protection law and the data protection law of the European Union (EU). In addition to the processing purposes, recipients, legal bases, storage periods, the following regulations also inform you about your rights and the person responsible for your data processing. This data protection declaration only refers to our web pages. If you are forwarded to other pages via links on our pages, please inform yourself there about the respective handling of your data.
§ 2 Data processing for contract fulfillment
(1) Purpose of processing
Your data, which you provide to us in the ordering process, are required to conclude a contract with us. You are not obliged to provide your data, and however, we cannot send you the goods without your address. We require the necessary payment data to pass on to a payment service provider commissioned by us for some payment procedures. The processing of your data entered in the order process is therefore carried out to fulfill the contract.
Suppose you send us an inquiry by e-mail, via a contact form, etc., before the contract is concluded. In that case, we process the data received to carry out pre-contractual measures and answer your questions about our products, for example.
(2) Legal basis
The legal basis for this processing is Art. 6 para. 1 b) DSGVO.
(3) Recipient categories
Payment service provider, shipping service provider, hosting provider, if applicable merchandise management system, if applicable suppliers (dropshipping).
(4) the Storage period
We store the data required for the processing of the contract until the expiry of the statutory warranty and, if applicable, contractual guarantee periods.
We store the data required under commercial and tax law for the periods specified by law, regularly ten years (cf. §257 HGB, §147 AO).
The data processed to carry out pre-contractual measures are deleted as soon as the steps have been carried out, and it is evident that no contract is concluded.
§ 3 Comments
(1) Purpose of processing
It is possible to write a comment. Your data (e.g., name/pseudonym, email address, website) will then only be processed to publish your comment.
(2) Legal basis
The legal basis for this processing is Art. 6 (1) f) DSGVO.
(3) Legitimate interest
Our legitimate interest is the public exchange of user opinions on specific topics and products. The publication serves, among other things, transparency and opinion formation. Your interest in data protection is safeguarded as you can publish your comment under a pseudonym.
(4) the Storage period
A specific storage period is not provided for. You can request the deletion of your comment at any time.
(5) RIGHT OF OBJECTION
You have the right to object at any time to data processing that is based on Art. 6 (1) f) DSGVO and does not serve direct advertising for reasons that arise from your particular situation.
In the case of direct advertising, on the other hand, you can object to the processing at any time without giving reasons.
§ 4 Web analysis with Google Analytics
(1) Purpose of processing
This website uses Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Google Analytics uses "cookies," which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States. Suppose IP anonymization is activated on this website. In that case, however, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide other services relating to website activity and internet usage to the website operator.
(2) Legal basis
The legal basis for this processing is Art. 6 (1a) DSGVO.
(3) Recipient categories
Google and its partner companies.
(4) Transfer to a third country
Google Ireland Limited is a company affiliated with Google LLC. Google LLC is located in the USA (1600 Amphitheatre Parkway, Mountain View, CA 94043).
(5) the Storage period
Indefinitely
(6) RIGHT OF OBJECTION
You may refuse the use of cookies by selecting the appropriate settings on your browser; however, please note that if you do this, you may not be able to use the full functionality of this website. You can also prevent the collection of the data generated by the cookie and related to your use of the website (incl. your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: opt-out.
You can also prevent the collection by setting an opt-out cookie. If you would like to prevent future data collection when visiting this website, please click here: Deactivate Google Analytics.
§5 Marketing via Klaviyo
(1) Purpose of processing
We use Klaviyo, a service for our email marketing, on our website. The service provider is the American company Klaviyo, 125 Summer St, Boston, MA02110, USA.
Klaviyo also processes data in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may entail various risks for the legality and security of data processing.
If you register for the newsletter, your email address will be used for advertising purposes, i.e., within the scope of the newsletter, we will inform you in particular about products from our range. For statistical purposes, we can evaluate which links are clicked in the newsletter, and in doing so, we can't identify which specific person has clicked. You have expressly given the following consent separately or, if applicable, in the ordering process: Subscribe to or unsubscribe from the newsletter.
(2) Legal basis
The sending of our newsletter is based on your consent (Article 6 para. one lit. a DSGVO). This means that we may only send you a newsletter if you have actively registered for it beforehand. If applicable, we may also send you advertising messages based on Section 7 (3) of the German Unfair Competition Act (UWG), provided you have become our customer and have not objected to using your Gmail email address for direct advertising.
(3) Recipient categories
Klaviyo, 125 Summer St, Boston, MA 02110, USA.
(4) Transfer to a third country
As a basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e., in particular, the USA) or a data transfer there, Klaviyo uses standard contractual clauses approved by the EU Commission (= Art. 46. para. 2 and 3 DSGVO). These clauses oblige Klaviyo to comply with the EU level of data protection when processing relevant data outside the EU. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the clauses, among others, here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de.
(5) the Storage period
Up to 3 years
(6) RIGHT OF OBJECTION
You have the option to cancel your newsletter subscription at any time. To do so, you only need to revoke your consent to the newsletter subscription. This usually only takes a few seconds or one or two clicks. In most cases, you will find a link to cancel your newsletter subscription directly at the end of each email . If you really can't find the link in the newsletter, please get in touch with us by mail, and we will cancel your newsletter subscription immediately.
§ 6 Information about cookies
(1) Purpose of processing
Technically necessary cookies are used on this website. These are small text files that are stored in or by your internet browser on your computer system. These cookies make it possible, for example, to place several products in a shopping basket.
(2) Legal basis
The legal basis for this processing is Art. 6 (1) f) DSGVO.
(3) Legitimate interest
Our legitimate interest is the functionality of our website. The user data collected through technically necessary cookies are not used to create user profiles, and this protects your interest in data protection.
(4) the Storage period
Technically necessary cookies are usually deleted when the browser is closed. Permanently stored cookies have a varying lifespan from a few minutes to several years.
(5) RIGHT OF OBJECTION
If you do not wish these cookies to be stored, please deactivate the acceptance of these cookies in your Internet browser. However, this may result in a functional restriction of our website. You can also delete permanently stored cookies at any time via your browser.
§ 7 Social Plugins from Facebook and Twitter TikTok
(1) We use social plugins from facebook.com, operated by Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. The plugins are recognizable by the Facebook logo or the addition "Facebook Social PluginFacebook. If you do not want Facebook to assign the data collected about you via our websites to your Facebook account, you must log out of Facebook before visiting our websites. You can also completely prevent the loading of Facebook plugins with add-ons for your browser, e.g., with the "Facebook Blocker."
(2) We use so-called "social plugins" with Twitter and the re-tweet functions.
(3) We also use TikTok, a social media and video channel. The service provider is the Chinese company Beijing Bytedance Technology Ltd. The Irish company TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, is responsible for the European region.
The sending of As a basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway) or a data transfer there, TikTok uses standard contractual clauses approved by the EU Commission (= Art. 46. para. 2 and 3 DSGVO). These clauses oblige TikTok to comply with the EU level of data protection when processing relevant data also outside the EU. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the clauses, among others, here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de.
You can learn more about the data processed through the use of TikTok in the Privacy Policy at https://www.tiktok.com/legal/privacy-policy?lang=de.
§ 8 Hotjar
(1) What is Hotjar?
We use Hotjar by Hotjar Limited (Level 2, St Julian's Business Centre, 3, Elia Zammit Street, St Julian's STJ 1000, Malta) to analyze visitor data statistically. Hotjar is a service that analyses the behavior and feedback as a user on our website through a combination of analytics and feedback tools. We receive reports and visual representations from Hotjar that show us where and how you "move" on our site. Personal data is automatically anonymized and never reaches Hotjar's servers. This means that you as a website user are not personally identified, and we still learn a lot about your user behavior.
As mentioned in the section above, Hotjar helps us analyze the behavior of our site visitors. These tools that Hotjar offers include heatmaps, conversion funnels, visitor recording, incoming feedback, feedback polls, and surveys (you can find out more about these at https://www.hotjar.com/). In this way, Hotjar helps us to provide you with a better user experience and service. On the one hand, it provides a good analysis of online behavior, and on the other, it gives us good feedback on the quality of our website. Because besides all the analytical aspects, we of course also simply want to know your opinion about our website. And with the feedback tool, that's exactly what we can do.
(2) Why do we use Hotjar on our website?
In recent years, the importance of user experience on websites has increased significantly. And for a good reason. A website should be built so that you as a visitor feel comfortable and find your way around easily. Thanks to Hotjar's analysis and feedback tools, we can make our website and our offer more attractive. Hotjar's heatmaps are particularly valuable to us. Heatmaps are a form of representation for the visualization of data. Through Hotjar's heat maps, we can see very precisely what you like to click on, tap on, and where you scroll, for example.
(3) What data is stored by Hotjar?
As you browse our website, Hotjar automatically collects information about your user behavior. To be able to collect this information, we have installed our own tracking code on our website. The following information may be collected about your computer or browser:
The IP address of your computer (collected and stored in an anonymous format).
Screen size
Browser information (which browser, which version, etc.)
Your location (but only the country)
Your preferred language setting
Web pages visited (subpages)
Date and time of access to one of our subpages (web pages)
In addition, cookies also store data placed on your computer (usually in your browser). No personal data is collected in these. In principle, Hotjar does not pass on any collected data to third parties. However, Hotjar explicitly points out that it is sometimes necessary to share data with Amazon Web Services. In this case, parts of your information are stored on their servers. However, Amazon is bound by a confidentiality obligation not to disclose this data.
Only a limited number of people (Hotjar employees) have access to the stored information. The Hotjar servers are protected by firewalls and IP restrictions (access only to approved IP addresses). Firewalls are security systems that protect computers from unwanted network access, and they are designed to act as a barrier between Hotjar's secure internal network and the Internet. Furthermore, Hotjar also uses third-party companies, such as Google Analytics or Optimizely, for its services. These companies may also store information that your browser sends to our website.
Hotjar uses the following cookies. Since we refer to the cookie list from Hotjar's privacy policy at https://www.hotjar.com/legal/policies/cookie-information, among other things, a good value is not available for every cookie. The list shows examples of Hotjar cookies used and does not claim to be complete.
(4) How long and where is the data stored?
We have installed a tracking code on our website transmitted to the Hotjar servers in Ireland (EU). This tracking code contacts the Hotjar servers and sends a script to your computer or terminal device with which you access our site. The hand collects some data regarding your interaction with our website. This data is then sent to Hotjar's servers for processing. Hotjar has imposed a 365-day data retention period on itself. This means that all data collected by Hotjar that is older than one year is automatically deleted again.
(5) How can I delete my data or prevent data storage?
Hotjar does not store any personal data from you for analysis. The company even advertises with the slogan "We track behavior, not individuals." You also always have the option to prevent the collection of your data. To do so, simply go to the "Opt-out page" and click on "Deactivate Hotjar." Please note that deleting cookies, using the private mode of your browser, or using another browser will cause data to be collected again. Furthermore, you can also activate the "Do Not Track" button in your browser. In the Chrome browser, for example, you have to click on the three bars at the top right and go to "Settings." There, in the "Privacy" section, you will find the option "Send a "Do Not Track" request with browser accesses." Now just activate this button, and no data will be collected by Hotjar.
(6) Legal basis
The use of Hotjar requires your consent, which we have obtained with our cookie pop-up. According to Art. 6 paras. One lit. a DSGVO (consent), this consent constitutes the legal basis for the processing of personal data, as may occur in the collection by web analytics tools.
In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors in order to improve our offer technically and economically. With the help of Hotjar, we detect website errors, can identify attacks, and improve economic efficiency. The legal basis for this is Art. 6 para. One lit. f DSGVO (Legitimate Interests). Nevertheless, we only use Hotjar if you have given your consent.
More details on the privacy policy and which data is collected by Hotjar in which way can be found at https://www.hotjar.com/legal/policies/privacy?tid=311839016.
§ 9 Newsletter
(1) Purpose of processing
When you register for the newsletter, your e-mail address will be used for advertising purposes, i.e., within the scope of the newsletter, we will inform you in particular about products from our range. For statistical purposes, we can evaluate which links are clicked in the newsletter. In doing so, it is not possible for us to identify which specific person has connected. You have expressly given the following consent separately or, if applicable, in the course of the ordering process: Subscribe to or unsubscribe from the newsletter.
(2) Legal basis
The legal basis for this processing is Art. 6 para. 1a) DSGVO.
(3) Recipient categories
Newsletter dispatch provider, if applicable.
(4) the Storage period
Your e-mail address will only be stored for the newsletter dispatch for the duration of the requested registration.
(5) Right of revocation
You can revoke your consent at any time with effect for the future. If you no longer wish to receive the newsletter, you can unsubscribe as follows: via an unsubscribe link in the newsletter.
§ 10 Your rights as a data subject
If personal data is processed by you, you are a data subject within the meaning of the GDPR, and you are entitled to the following rights vis-à-vis us as the controller:
1. right to information
You can request information about your personal data processed by us within the scope of Art. 15 DSGVO.
2. right to rectification
If the information concerning you is not (or no longer) accurate, you may request a correction in accordance with Art. 16 DSGVO. If your data is incomplete, you can request that it be completed.
3. right to deletion
You can request the deletion of your personal data under the conditions of Art. 17 DSGVO.
4. right to restriction of processing
Within the framework of the requirements of Art. 18 DSGVO, you have the right to request a restriction of the processing of the data concerning you.
5. Right to data portability
Per Art. 20 DSGVO, you have the right to receive the personal data concerning you that you have provided to us in a structured, standard, and machine-readable format or to request that it be transferred to another controller.
6. right to revoke the declaration of consent under the data protection law
By Art. 7 (3) DSGVO, you have the right to revoke your declaration of consent under data protection law at any time. This does not affect the lawfulness of the processing carried out based on the consent until the revocation.
7. Right to complain to a supervisory authority
Suppose you believe that the processing of personal data concerning you violates the GDPR. In that case, you have the right to complain about a supervisory authority (particularly in the Member State of your residence, workplace, or the place of the alleged infringement) by Article 77 of the GDPR.
Please also note your right to object according to Art. 21 DSGVO:
a) In general: reasoned objection required.
If the processing of personal data relating to you is carried out
- for the protection of our overriding legitimate interest (legal basis according to Art. 6 (1) f) DSGVO) or
- in the public interest (legal basis according to Art. 6 para. 1 e) DSGVO),
You have the right to object to the processing at any time on grounds relating to your particular situation; this also applies to profiling based on the provisions of the DSGVO.
In the event of an objection, we will no longer process the personal data relating to you unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms. The processing serves to assert, exercise, or defend legal claims.
b) Special case of direct marketing: simple objection is sufficient
If the personal data concerning you is processed for direct marketing, you have the right to object to such processing at any time and without giving reasons; this also applies to profiling insofar as it is related to such direct marketing.
If you object to processing for direct marketing purposes, the personal data will no longer be processed for these purposes.
The person responsible for data processing:
Denttabs innovative Zahnpflegegesellschaft mbH
Gerichtstr. 12-13
13347 Berlin
Telephone: 030-46608960
info@denttabs.de
This document was created with the technology of janolaw AG.