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Over 20 years of Denttabs – a journey full of ups and downs. CEO Axel Kaiser talks about vision, change, and why new talent is needed now.

( Photos: Christian Schlenker / ntv / DISQ)
We're incredibly proud: Denttabs was voted number 1 in the toothpaste tablets category by consumers! 🎉 This demonstrates our commitment to sustainable dental care—and best of all, the award reflects the experiences of those who use Denttabs every day.

Change often seems difficult – after all, we are creatures of habit.
But those who dare to try small self-experiments quickly discover how easily new routines can be integrated into everyday life. Whether in personal care, consumption, or mobility: even small steps show that sustainable changes are not only possible, but often liberating.

When lipstick ends up on your teeth, it's because tiny pigments stick to the rough tooth surface. Denttabs polish away this roughness—for smooth teeth, less risk of plaque, and no more lipstick on your teeth.

A simple experiment with tulips impressively demonstrates how differently dental care products work – and raises important questions about ingredients.

“Do Denttabs work despite less fluoride?” – The surprising truth

It's often said that Denttabs contain too little fluoride to effectively protect against cavities. But a look at legal regulations, customer feedback, and the innovative dosage form shows: It's not the amount of fluoride that makes the difference, but the application! Whether using 500, 1500, or even 4500 ppm, users report noticeably less pain sensitivity and improved tooth protection. Why is this? Denttabs deliver fluoride directly to the tooth enamel—where it's meant to work. Efficient, targeted, and without unnecessary foaming. Learn more about fluoride and why Denttabs can do more with less .

Real stories, real impact:
At Denttabs, we take feedback seriously – because every piece of feedback demonstrates the true impact of our toothpaste tablets. Like the incredible story of a patient whose cavities disappeared – simply by switching to Denttabs. Experiences like these motivate us every day, as do honest testimonials from dentists, hairdressers, and loyal users.

The oral microbiome plays a central role in our health – but many conventional dental care products can disrupt this delicate balance. A new study is sounding the alarm. Learn why microbiome-friendly dental care with Denttabs is the better choice – for you and your oral flora.

Together with the ECO Group, Denttabs is taking the next step: The toothpaste tablets are being made more widely available in brick-and-mortar stores – for greater effectiveness, more visibility, and fewer compromises in the bathroom.